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Aurora World Corp. (039830)   KOSDAQ
 
Address 997,DAECHI 3-DONG, GANGNAM-GU,SEOUL
Home Page www.auroraworld.com
Established 1985.10. 1 Tel 02-3420-4114
Listed 2001. 1. 3 IR
Common shares O/S 8,640,000 President Hong,Gi U
Preferred shares O/S No.of Employees 88(2007. 6)
Firm's year-on-year sales declined, due to fierce competition with Chinese low price products, exchange rate decline and a strategy to reduce production deriving fro labor cost rise in the No.1 factory in China. Firm's profitability went down, because of added burden of selling and administrative expenses deriving from the increase of cost to sales ratio and decline of sales along with reduction in nonoperating income, such as interest income and gain on valuation of investments using the equity method. Firm's financial structure is stable, in view of ample liquidity and good equity capital ratio.
Firm expects to generate a synergy effect between the sales network of Ssamji and the firm's character products by activating domestic marketing, after signing a strategic partnership with Ssamji. Firm's performance improvement is expected, thanks to continuous status improvement in the U.S. market and demand expansion in the new markets such as Europe and Russia. Firm's profitability improvement is forecast, in view of expected output increase and cost savings stemming from the completion of No.2 factory in China.
(date: 2007.06, unit : %)
Name No Huiyeol Shinyoung Investment Trust Management Hong Gimyeong
Portion 53.3 6.3 4.0
(unit : %)
Sales Selling Character Toys 81.5 Cost Raw Materials
Others 18.4 Labors
Overhead
(Unit : 100Mn.Won,Won)
Year 01. 1    -    -    -    -
Type LI
Amount 43.20  -      -      -      -