Management Report
Management reports, briefs issued by Samsung Economic Research Institute
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Corporate Korea's Clouded Perception of the Economy
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June 21, 2004Domestic companies are pessimistic about the economy largely exacerbated by external shocks.Click : 2,781
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Corporate Korea's Clouded Perception of the Economy
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Korea's Next Breakthrough : Adding '0.5 value'
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June 17, 2004Korea's Next Breakthrough: Adding "0.5 Value Adding "0.5 value" may be one of the most effective ways of reviving Korea's maturing industries.Click : 2,872
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Korea's Next Breakthrough : Adding '0.5 value'
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Brand Extension and A Case Study of Dashida
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SHIN Hyeon-Am June 9, 2004Brand Extension and A Case Study of Dashida Consistency and similarity are the prerequisites for successful brand extension.Click : 3,215
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Brand Extension and A Case Study of Dashida
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SK Global Crisis and Financial Markets
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Mar. 17, 2003Determining the effects of the SK Global crisis on the financial market, and discussing possible countermeasures.Click : 3,143
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SK Global Crisis and Financial Markets
